Ideas for Upselling Granite, Quartz or Other Countertop Materials

When it comes to surfacing, it is all too easy to become complacent and just take countertop orders, rather than really put your sales expertise to use, and this is true of granite (or other natural stone), quartz surfacing, solid surface, or really any other material. Upselling can really be the difference between a decent profit margin and a great one.

We ran across a video that is a good reminder not get lulled into just taking orders, but rather highlighting all of the great possibilities that can turn an ordinary countertop job into a memorable work of countertop art. The video, which was made by Marble.com, is geared toward the homeowner, but is a good reminder to fabricators of different options that can be done. While the video focuses exclusively on granite/natural stone, many, if not most, of these options can also be offered with other materials.

You can view the video here.