Archive | March, 2013

Countertop Commercial that Rocks

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Countertop Commercial that Rocks

Posted on 29 March 2013 by cradmin

Here’s another interesting video we ran across, posted by Premier Countertops of Omaha, Neb. This one, however, isn’t a tips sort of a video, but rather an outright sales pitch. While it doesn’t really educate the viewer on any particular aspect of countertops, other than maybe how not to treat your countertops, it is a great example of how advertising can work to draw in potential customers, if you are selling retail. More tips for fabricators who are looking into advertising can be found here.

The commercial uses humor to draw in the audience and also demonstrates not only the durability of high-quality countertops made from such materials as granite, quartz surfacing or solid surface, but also the beauty. This company sure went out of the box with this one, and makes a real effort to draw in the viewer.

It certainly brought a smile to our faces here at CountertopResource.com. We hope you enjoy it also…

 

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Sign Up For Our Newsletter

Posted on 28 March 2013 by cradmin

Every month CountertopResource.com sends out the Countertop Industry Insider, a newsletter full of information for the industry. It includes articles, industry news, new product information, updates on the latest happenings and much more. This in an invaluable tool for anyone involved in, allied with or interested in the countertop industry.

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Grenite Receives Food Zone Certification

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Grenite Receives Food Zone Certification

Posted on 27 March 2013 by cradmin

The Grenite Engineered Stone Series offered by Saint-Gobain Performance Plastics has received “food zone” certification from NSF International, an independent organization that certifies products for the consumer goods, food and water industries.  Grenite is made from up to 80 percent post-consumer recycled materials. NSF approved the use of Grenite as a table or countertop for “all food contact types” at a maximum temperature of 400-degrees F in the following Grenite colors:  Rouho (red); Azulize (blue); Raw (tan); Cinario (light grey); Java (brown); Viridani (green); Celebrity (black and tan); and Birch Prada (beige) . Grenite also has an NSF “splash zone” certification, for use on surfaces that are subject to spillage, splash or other food soiling during operation.

 

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GranQuartz Offers DIAREX ICE Polishing Pads for Engineered Stone

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GranQuartz Offers DIAREX ICE Polishing Pads for Engineered Stone

Posted on 26 March 2013 by cradmin

GranQuartz offers DIAREX ICE Polishing Pads designed to polish the surface of engineered stone. They are also suitable for polishing granite and are said to be particularly good at reducing the effect of resin discoloration on light-colored materials. The pads are made with a unique type of resin, have white/light coloring and a specific diamond matrix. They are offered in 4-in. size and should be used wet.

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Silestone Introduces New Suede Finish

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Silestone Introduces New Suede Finish

Posted on 25 March 2013 by cradmin

Silestone by Cosentino introduced a new matte finish called Suede, a refined, honed look with a velvety design that sets it apart from traditional high-gloss. It shows little reflection and is currently available in Silestone’s white, gray and black colors, including White Zeus Extreme, Cemento, Black Tao and Vortium, plus the entire Nebula series. The finish is said to reduce the appearance of fingerprints on countertops and backsplashes.

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ISFA Announces Regional Meeting in Anaheim

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ISFA Announces Regional Meeting in Anaheim

Posted on 23 March 2013 by cradmin

The Int’l Surface Fabricators Association (ISFA) announced that it will be holding a regional “Grass Roots” fabricator meeting at the Cosentino Design Center in Anaheim,Calif., on April 11. The event will feature networking, lunch, vendor exhibits, a tour of the Cosentino facility, door prizes and a discussion of ISFA intitiatives.

The event is free to all fabricators, cabinetmakers, millwork professionals and technicians in the surfacing industry. RSVP to gatherings@isfanow.org is requested.

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Countertop Industry Forecast Predicts Good Year for Fabricators

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Countertop Industry Forecast Predicts Good Year for Fabricators

Posted on 22 March 2013 by cradmin

The International Surface Fabricators Association (ISFA), which is basically the countertop association, just released its latest issue of Countertops & Architectural Surfaces magazine and it contained a great forecast for the countertop industry for 2013. The forecast, which as far as we know is the only one of its kind published for the countertops industry, takes an in-depth look at what this year, and years beyond, will look like.

The article not only provides a generally summary for the basic economic outlook for the United States, but also digs deep into areas specifically affecting the countertop industry, such as the housing market, both the residential and nonresidential builder markets, home improvement and remodeling and cabinetry. The author provides a lot of good statistical information from a number of resources to back up the forecast, which provides a relatively good outlook for the industry, including specific numbers for the countertop industry itself (provided by The Freedonia Group).

To sum it up, the article points out that the general economy is still a bit sluggish, but when you look at the specific industries that affect the countertop market, the numbers are definitely looking good.

All in all, this great countertop industry resource  (beginning on Page 24 of the magazine) is a must-read for anyone whose business is tied in with the countertop industry. Kudos to ISFA for providing such a report.

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Interesting Process for Undermounting a Stainless Steel Sink to Laminate

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Interesting Process for Undermounting a Stainless Steel Sink to Laminate

Posted on 21 March 2013 by cradmin

We ran across this video showing an interesting process for undermounting a stainless steel sink to a laminate countertop. It uses a product called Counter-Seal. While we don’t endorse the product, or any products for that matter, it does seem to be a workable process for undermounting a sink to laminate.

Thanks to Peter Zacelli for sharing this video.

Let us know what you think.

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Groves Introduces Miter Up 200 Countertop Lamination Clamp

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Groves Introduces Miter Up 200 Countertop Lamination Clamp

Posted on 20 March 2013 by cradmin

Groves Inc. now offers the Miter Up 200 lamination clamp, designed to help in the fabrication of laminations for miter and rabbet joints on natural and engineered stone. The clamp’s ergonomic design allows fabricators to work with the countertop surface facing up, which eliminates kneeling or bending to observe the alignment of the joint. Because fabricators can clearly see and precisely adjust the fit and finish quickly and easily, laminations can be completed in a fraction of the time, cutting labor costs while improving productivity. For long jobs, it also eliminates the need for a second person to help hold the lamination strip while clamping it in place, or to help flip the top back over to finish the raw newly-mitered edge.

The Miter Up 200 supports the fragile lamination strips at multiple points across the length of the joint, saving time and money by reducing breakage and eliminating rework.  It is available in lengths of 6 ft. with three L clamps, 7 ft. and 8 ft. with four L clamps, and 10 ft. with five L clamps.

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John Kunz of Kepco+ Named MIA Craftsman of the Year

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John Kunz of Kepco+ Named MIA Craftsman of the Year

Posted on 19 March 2013 by cradmin

John Kunz of Kepco+ Named Stone Craftsman of the Year by MIA

The Marble Institute of America (MIA) has announced that John Kunz of Kepco+ in Salt Lake City, Utah is the 2012 recipient of the MIA Natural Stone Craftsman of the Year Award.

Kunz, who has been in the stone business for 34 years, began working as an apprentice stone mason for a residential contractor doing interior walls, floors, and countertops, exterior walls and planters. After four years in the business, he became a full-fledged journeyman. Three years later, he earned an associates degree in construction engineering from Dean Technical Institute in Pennsylvania. In 1985, Kunz began working on his first large commercial stone project as a craftsman. Within two weeks, he was promoted to shop foreman and responsible for plant operations where he oversaw the project’s panel production for 18 months.

Kunz eventually took his talents to New England and then to San Diego, where he met Bruce Knaphus, president of Salt Lake City-based KEPCO+. In 1992, Kunz began working for KEPCO+ as a seasoned journeyman setter and crew trainer.  Within a few months he was elevated to foreman, and in 1998 he was promoted to General Superintendent. In 2004, he was promoted to his current role of Field Operations Manager.

Kunz always remembers the helping hands he received while growing up in the business and readily shares his knowledge with younger craftsmen. This is a major factor in his selection as Natural Stone Craftsman of the Year.

Kunz added, “I like to give back to the guys today, work with them, give them a chance to grow and give them the opportunity to learn in the field of stone masonry.”

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